How you can map intent with conversion rate to plan future content with a high ROI
A Talk by Thomas Johnson
About this talk
It’s always challenging to translate SEO into business terms and get buy-in from stakeholders. But, what if there was a data-driven way to indicate future ROI on content pieces? In this talk, Tom will talk through how you can use your industry knowledge and data to predict future content performance.
Categories covered by this talk
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